Google has a cat and mouse game that they play with site ranking, the search engine results, and providing the best user experience possible.  Internet Marketing companies try to use Search Engine Optimization techniques to get the best possible ranking for companies like yours.   Strategies are... More
Posted by admin on Mar 19, 2012

One Click Advertising: Are You Onboard? I’ve been working on the content for the website of a young Texas homebuilder the past week and it suddenly struck me just how much construction advertising has changed during recent years. When I first started building homes almost 30 years ago, quite a bit of my time was spent chauffeuring... More
Posted by admin on Feb 24, 2012

Taking the Brick and Mortar Business Online In talking to a lot of professionals in the construction industry, a lot of them have a hard time wrapping their hands around how focusing time, energy, and money (while not always needed if done properly), can help them grow their business.  In reality, more and more people are shopping... More
Posted by admin on Aug 15, 2011

Why Every Construction Business Should Know What 'Angie's List' Is Have you ever heard of Angie’s List?  I am sure some of you have, and some of you may have even used it for your own personal use.   If you don’t know what it is, you might be missing out on one of the best lead sources and potentially most damaging social media outlets on the... More
Posted by admin on Nov 14, 2010

Construction Business Case Study: How 3 Companies Are Taking Different Approaches to Grow Their Businesses Over the past couple of weeks I started surveying random businesses in the construction industry to find out how they were holding up in the current state of the economy, and what they were doing that was allowing them to stay afloat while a large number of construction companies have been filing... More
Posted by admin on Nov 08, 2010

Construction Marketing on a Shoe String Budget While marketing, promotional and advertising activities are important to continue generating business prospects, as a business owner you have other issues to focus on and other areas of your operation where you must focus your financial resources. But there’s good news. There are several low-cost... More
Posted by admin on Oct 11, 2010

database management software