Google has a cat and mouse game that they play with site ranking, the search engine results, and providing the best user experience possible.  Internet Marketing companies try to use Search Engine Optimization techniques to get the best possible ranking for companies like yours.   Strategies are... More
Posted by admin on Mar 19, 2012
One Click Advertising: Are You Onboard? I’ve been working on the content for the website of a young Texas homebuilder the past week and it suddenly struck me just how much construction advertising has changed during recent years. When I first started building homes almost 30 years ago, quite a bit of my time was spent chauffeuring... More
Posted by admin on Feb 24, 2012
Network your Way to New Jobs While your hands may be full these days trying to keep up with all aspects of your construction business while operating with a reduced staff, there’s one small task you shouldn’t overlook: making time to join local, state, and national organizations that help you network your services. Being a... More
Posted by admin on Feb 12, 2012
COMMERCIAL CONSTRUCTION IN 2012 - BOOM OR BUST? The New Year is almost upon us and your company made it through 2011. Next question: What does 2012 look like? Most contractors and builders are not economists.  Many contractors and builders rely on the information and forecasting provided by chief financial officers and professional financial... More
Posted by admin on Nov 20, 2011
The Importance of Face to Face Construction Project Meetings Not too many people enjoy attending meetings and if you own a construction related company, you may think that spending time in them causes a loss of production time in the office and on the jobsite. However, a meeting done correctly can actually increase production, improve efficiency, and may... More
Posted by admin on Oct 27, 2011
If you haven’t been there yet, it might be time to check out our updated Contractor Resources Page.   We have added a lot of valuable resources that could help your business with everything from business leads, to management software, or even licenses.   We are starting to build, what we... More
Posted by admin on Oct 05, 2011
Google +1 Button- How This is Going to Impact Your Business You may have noticed a new button popping up all over the internet, right next to the Facebook “like” button and the Twitter button…  so what is it?   Google recently rolled out their answer to Facebook’s like button in the form of the Google +1 button.   In some ways... More
Posted by admin on Aug 30, 2011
Taking the Brick and Mortar Business Online In talking to a lot of professionals in the construction industry, a lot of them have a hard time wrapping their hands around how focusing time, energy, and money (while not always needed if done properly), can help them grow their business.  In reality, more and more people are shopping... More
Posted by admin on Aug 15, 2011
3 Key Factors to Look For When Buying or Renting an Email List As I mentioned yesterday, the Can-Spam Act outlines specific guidelines when it comes to sending emails to your customers or the email list that you have collected.  So what happens when you buy an email list or rent it off of another company?   Over time, you will eventually be contacted by... More
Posted by admin on Aug 12, 2011
Email Marketing: What Every Business Owner Should Know Before Sending Out Your Next Email At some point, every business owner will end up sending out email advertisements, marketing emails, or even just updates about your company (if you are not, you are missing a huge opportunity to boost sales and bring in new customers)…  but did you know that every email you send out to... More
Posted by admin on Aug 11, 2011
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